Holiday Marketing: “Deal-a-Day”

This year, try a holiday marketing strategy that will entice customers with a different deal every day, from Thanksgiving until New Year’s Day.

In early November, do a postcard or flyer mailing to give your customers plenty of time to plan ahead for their holiday shopping. Include a calendar of daily specials and offers on your products and services.  “Buy one, get one” deals are always great holiday marketing tactics that can increase sales volume.  Offer percentage discounts on your slower days, or during special hours that you designate. Things like free gift wrap, refreshments, or gifts with purchase can also boost sales.

Almost every industry can employ a holiday marketing strategy. If daily deals are too difficult, try weekly specials. Spas or salons can offer savings on haircuts, services or treatments. Auto repair shops can feature low prices on oil changes, snow tires and more. Businesses that are typically slow during holiday periods can use attractive pricing to entice new customers to try them out.

With great deals on flyers, postcards and more, PrintRunner.com can help you create a Holly-Jolly Holiday Marketing campaign.