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Restaurant Signs 101: All You Need to Know About Restaurant Signs

If you want your restaurant to stand out from the competition, you need more than just great food and top-notch customer service. You also need to make sure that you continuously and consistently provide great customer experience. One way to achieve this is by using professionally printed restaurant signs.

Whether it’s a cozy hole in the wall that offers homemade food, a fine dining restaurant that boasts a Michelin-level menu, or anything in between, the first thing that you want to do is to reach your customers. Restaurant signs can be used to communicate to your potential customers by providing crucial information about your business such as the menu, weekly specials, business hours, and more. In addition, signs also serve as wayfinders that can direct foot traffic inside your restaurant and help people locate the restroom and emergency exits.

It’s important to have sturdy signages both inside and outside of your restaurant. Floor decals, for example, are repeatedly stepped on. If they have substandard quality, they won’t be able to withstand the wear and tear that comes with the job. Our custom restaurant signs are made from durable materials to ensure that they won’t easily get damaged. Some of our signs also come in weatherproof materials, making them ideal for outdoor use. So even if they are exposed to the sun’s UV rays, rain, and snow on a daily basis, rest assured that your restaurant signs will last for a long time.


Essential Restaurant Signs for Your Business

Custom restaurant signs have different purposes. You can use them to communicate with your customers, advertise your food and services, and provide directions and other crucial information. If you don’t know which ones to get, here are some of the most essential restaurant signs that you might need for your business:

Opening hours sign is a sign used to convey the restaurant’s opening hours. You need this to clearly communicate when customers can dine in your restaurant.

Wall menu is usually posted inside the restaurant but can also be useful outside. It informs customers and passers-by the food and beverages that you offer.

Door signs can serve a wide variety of purposes. They can be something as simple as instructing your customers how to open the door (push/pull door sign) or if your business is open or closed. You can also use them on restroom doors to indicate which one is for men and women.

Food preparation and kitchen safety signs are meant for your employees to avoid accidents when working in the kitchen.

Directional floor signs are suitable for directing traffic inside your restaurant and maintaining social distancing.

Promotional posters can be posted on the restaurant walls or windows. You can use them to alert customers of an ongoing promo or new food that you have added in your menu.

Sidewalk signs are used to grab the attention of passers-by. It can be used to promote your menu, dish of the day, opening hours, and more.

Funny restaurant signs may not seem essential, but they are certainly useful in engaging and building a rapport with your customers.


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