Wine Bottle Labels: Make a Toast for Remarkable Branding

What’s the first thing that draws your eye to a bottle of wine? Is it the brand name, the color and shape of the bottle, or the label? You might say it’s a combination of different reasons, and you’re right. But for a lot of people, wine labels are the first thing that captures attention.

For customers unfamiliar with your brand, wine labels could be the deciding factor whether to buy your product or not. In a shelf of clear, black, and green bottles, your wine labels can make your product stand out from the competition.



What’s on a Wine Label?

Standard wine labels have very little space. Everything that you print on it must be carefully planned to make the most of the tiny real estate. Most wine brands capitalize on it by putting the following information:

  • brand name
  • grape variety
  • tasting notes
  • origin or region
  • vintage or year made
  • alcohol content

If your wine bottle has a back label, you can add legal information like government warnings and UPCs (for wines sold in stores).



Customize Your Wine Labels

Wine labels should speak to your customers’ fine tastes. That’s why you need to carefully consider the design you’re going to create.

Some wine brands match their design to the color of the bottle: A red wine bottle often has a dark-colored label, while a white wine bottle may have a white label. However, you don’t need to stick to tradition. You can design your artwork to contrast with the bottle color for more visual impact.

Another thing to consider is size. The label size depends on the length and width of the bottle. The classic 3.5” x 4” fits most wine bottles, but a 4” x 4” square label is a modern and elegant choice. At PrintRunner, wine bottle labels range from 2” to 17” (width and height). The large 17” labels may be used for rare and custom display bottles.

If you’re creating wine labels for giveaways, you have more wiggle room for creativity. Personalize wine bottles as gifts or giveaways for weddings, birthdays, baby showers, graduations, and business events. If you are planning to hand out wines as gifts, you can design your labels with an image for a more personal approach.

PrintRunner offers label printing available in custom shapes and sizes. Print wine labels in traditional shapes of rectangle, square, oval, and circle. Our cut-to-size wine labels (also available in rolls) are printed on a variety of materials with scored liner for easy peeling and can practically stick to any surface. Choose between white paper sticker and white vinyl sticker. White paper stickers are available in matte, gloss, and high-gloss finish.

We also offer kiss-cut wine labels. Similar to cut-to-size, kiss-cut labels are individually cut but not all the way through the backing. The printable protective backing is a good place to print your logo or business details. If you want different designs on one sheet, we recommend sheet labels. These labels are available in basic and custom shapes, but if you want to create multiple designs, please choose Custom.

You can order from 25 to 50,000 pieces at affordable rates. Get your prints in as fast as the next business day. For more questions and suggestions, feel free to call us at 1-888-296-5760 and one of our customer service representatives will be happy to assist you.



How to Print Cut-to-size Wine Bottle Labels online?


Step 1: Use the Product Label Calculator for Wine Bottles

Step 2: Choose your custom Wine Label product specification (Size, Material, Quantity, etc.)

Step 3:Upload your custom Wine Label design or Create your design through our Design Tool

Step 4: Submit Cut-to-size Wine Label Design for FREE Proofing

Step 5: Checkout



Wine Label FAQs

Not all wine label materials are waterproof. If you want something that can withstand being submerged in water, white vinyl is your best choice.  

Shipping times vary depending on your state. We can have labels shipped by the next business day. To see shipping date estimates, type your zip code at the product calculator.  

Our cut-to-size wine labels are printed on traditional shapes (rectangle, circle, and oval). If you want to print using custom shapes, we recommend ordering roll labels.  


Related Blogs

Everything You Need to Know About Cut-to-Size Labels
Restaurants Promote ‘Social Distancing’ with Take-Out and Deliveries


Wine Bottle Label Materials


White Paper Sticker - Gloss
Self-adhesive sticker paper with a gloss finish. Not waterproof. Can be written on with a permanent ink marker or ballpoint pen.

White Paper Sticker - Matte
Self-adhesive sticker paper with a matte finish. Not waterproof. Can be written on with a permanent ink marker or ballpoint pen.

White Paper Sticker - High Gloss
Self-adhesive sticker paper with a mirror gloss finish that is also UV-resistant. Not waterproof. Not recommended for writing on.

White Vinyl Sticker - High Gloss
Self-adhesive waterproof vinyl. UV-resistant and great for indoor/outdoor use. Not recommended for writing on.

White Premium Sticker Paper
Our most popular paper label. Optional gloss or matte lamination adds oil & water-resistance to the label face. Not recommended for writing on.

White BOPP (Indoor)
Polypropylene label that is oil and water-resistant. Great label option for products that require exposure to water, oil, moisture, or refrigeration. Not recommended for writing on.

Clear BOPP (Indoor)
Polypropylene label that is oil and water-resistant. Gives a "no-label" look. Great label option for products that require exposure to water, oil, moisture, or refrigeration. Not recommended for writing on.

Silver Metallic BOPP
Polypropylene label that is oil and water-resistant. Makes any color look metallic. Can withstand exposure to water, oil, moisture, or refrigeration. Not recommended for writing on.

White Vellum Texture - Estate #8
Warm white adhesive paper with a tactile paper feel. Optional matte UV coating adds scratch and moisture-resistance to the label face. Popular option for wine and beverage bottle labels. Writable without any additional coating.

Cream Laid Texture - Estate #9
Cream colored adhesive paper with a subtle linear texture. Popular option for wine and beverage bottle labels. Optional matte UV coating adds scratch and moisture-resistance. Writable without any additional coating.

Download Blank Print Templates

Set up your print file with correct trim and folding lines by downloading a blank template for your preferred design software. 

Final Dimensions
Description
Download
2" x 2"
Square
2" x 2.7" Arch
Arch
2" x 3.5"
Rectangular
2" x 4"
Rectangular
2" x 6"
Rectangular
2" x 2.3" Hexagon
Hexagon
2" Diameter
Circle
2" x 2"
Rounded Corners
2.35" x 2" Heart
Heart
2.5" Diameter
Circle
2.5" x 1.5"
Oval
2.5" x 2.5" Starburst
Starburst
2.5" x 2.5"
Rounded Corners
3" x 4" Arch
Arch
3" x 3"
Rectangular
3" x 4"
Rectangular
3" x 3.5" Hexagon
Hexagon
3" x 6"
Rectangular
3" x 7"
Rectangular
3" Diameter
Circle
3" x 2"
Oval
3" x 2"
Rounded Corners
3" x 3"
Rounded Corners
3.5" x 3" Heart
Heart
3.5" x 2"
Rectangular
3.5" x 3.5" Starburst
Starburst
3.5" x 2"
Oval
4" x 4.6" Hexagon
Hexagon
4" x 2"
Rectangular
4" x 3"
Rectangular
4" x 4"
Square
4" x 6"
Rectangular
4" x 9"
Rectangular
4" Diameter
Circle
4" x 2"
Rounded Corners
4" x 3"
Oval
4.25" x 5.5"
Rectangular
4.7" x 4" Heart
Heart
5" x 7"
Rectangular
5.5" x 4.25"
Rectangular
5.5" x 8.5"
Rectangular
6" x 2"
Rectangular
6" x 3"
Rectangular
6" x 4"
Rectangular
6" x 9"
Rectangular
7" x 3"
Rectangular
7" x 5"
Rectangular
8.5" x 5.5"
Rectangular
8.5" x 11"
Rectangular
9" x 4"
Rectangular
9" x 6"
Rectangular
11" x 8.5"
Rectangular
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