Postcard Printing: An Effective and Versatile Tool to Spread Your Message

Postcards are one of the best-kept secrets in direct mail marketing because they are an easy, flexible way to reach your customers and prospects. You can use them to generate leads, close sales, cultivate return business, or promote new products and services.

Postcards are a viable tool for any organization because they:

  • Hit only your target market, because you send them directly to your prospects.
  • Easily track results. You can put instructions on the card to get recipients into your store for a special offer or add a discount code they can redeem online.
  • Are time-savers. Recipients can get to your message quickly—without opening an envelope.
  • Are easy to carry. Their compact size fits right in your back pocket or purse!

At PrintRunner, we offer postcard printing in various sizes ranging from the standard 4” x 6” to as large as 8.5” x 11.” With high-quality paper stocks from 14 pt. uncoated cardstock to 16 pt. glossy cardstock to 13 pt. matte recycled cardstock, you’re sure to find the right stock for your business needs.

Postcards With a Purpose

When choosing a design for your postcards, it’s important to think about how you’ll use them. Whether it’s attracting customers, generating buzz about an upcoming event or promoting a new product, each design requires a custom solution.

Standard postcards are an affordable yet quality option that works best for real estate promotions or product sales and discounts. If you’re an artist or a brand owner that wants to highlight certain design elements, spot UV can emphasize details and bring your art to life. Metallic postcards are great for big events and special occasions because they immediately stand out from the rest of the mail, while silk and velvet postcards convey elegance and class.

With the right design and material, your postcards can be something customers want to keep. If you want to create postcards that stand out and get results, here are more tips to help you get started.

Let Your Postcards Shine More

  • Spot UV postcards allow you to highlight important details you want to communicate to your recipients.
  • Raised spot UV postcards feature a high gloss finish that adds more shine and gives a tactile feel. This makes your postcards more visually interesting among a sea of mail.
  • Metallic postcards glam up your marketing and set the tone for your brand or organization.
  • Silk postcards take your message to the next level. The petal soft  texture adds elegance.  
  • Velvet postcards give a royal, luxurious feel to your message and brand.

Start printing postcards today. Whether you need help with your design, have questions about the upload process, or any other questions, feel free to call us anytime for your postcard printing needs.

Postcard Printing FAQs

Can I print on both sides?
Yes. You can choose to print in full color on both sides of your postcard or full color on the front and black and white printing on the back.

How do I create a postcard with a writable surface?
Ordering uncoated cardstock is the best choice if you wish to write on both sides of your postcard. You can also choose matte or glossy front with uncoated back cardstocks.

What is the fastest printing time for my postcards?
PrintRunner can have your postcards printed and ready for shipping as early as the next business day. However, the shipping method you choose will be added to the total duration of the delivery. You can call us anytime or use PrintRunner’s order calculator to help you check the estimated arrival date.

Can I order envelopes with my postcards?
No. As of now, postcards do not come with envelopes.

What additional features can I include with my postcard order?
You can choose to have rounded corners for the edges of your postcards.

What sizes do you offer for direct mail postcards?
Our Direct Mailing Service is available for postcard sizes from 4” x 6” to 6” x 11.” Learn more about PrintRunner’s direct mailing service.