Custom Labels for Any Type of Product
Whether it’s for products, direct mail, or branded packaging, custom labels can make anything look professional.
Business owners need to convey their reliability and competence to customers. High-quality label printing can not only boost brand recognition but can also keep you organized for day-to-day operations and communicate vital information about your products. An effective product label design helps entice customers and convince them to make that purchase.
At PrintRunner, we offer a wide range of customization options that let you create custom labels to suit any type of product or application requirements. You can upload any design and personalize your labels down to your preferred format, size, shape, and material!
Print labels today and we can have your order ready for shipping in just one (1) business day. We also offer free shipping on qualified orders.
Easy Label Printing With PrintRunner
At PrintRunner, you can create custom labels for any type of application. Design labels in any size and shape, and choose from different materials that suit your purpose. With our easy-to-use online design tool, you can have a ready-to-print design in minutes – without leaving the website.
How to Use Custom Labels for Your Business
For small businesses, one of the most challenging aspects of selling a product is making it stand out from the
competition. One way to achieve this is to create customized packaging for your product line. Another creative and
cost-effective way to dress up your products and distinguish your brand from the competition is by printing custom
Create custom labels that include your brand logo, product name, and other important details your customers should
know about your product like the ingredients, nutrition facts, and expiration dates. A professional-looking and
well-designed custom label will go a long way in creating a favorable first impression for your brand.
Scroll down below to see how you can use custom labels to the fullest to promote your business.
Put Custom Labels on Your Products
Put a custom label directly on your products and let your customers do the advertising for you. This is perfect for
direct-to-consumer businesses like bakeries, food trucks, and coffee shops.
Here are some examples of how to use custom labels for products inside a store:
The logo of your business or brand on a custom label will help customers remember you and how they experienced your
product. It can also help boost brand recall and catch the attention of potential customers outside the store.
Include the benefits and advantages that your product has compared to the competition in this custom label. This will
help customers decide if they're on the fence about buying your product over your competitor's.
- Product Information Label
For this label, include information about the product like ingredients used, expiration date, and other important
details like instructions before consuming.
Use Custom Labels for Your Packaging
Other than using custom labels directly on your products, you can also use them for your packaging. Having a memorable
unboxing experience can go a long way in ensuring brand loyalty among your customers. Use custom labels on your boxes,
mailers, and other materials that you distribute to customers.
Choose a Trusted Online Printing Company
After determining the design that you'll use for your custom label, the next important step is finding the right
printing company. A reliable and trusted online printing company, PrintRunner will help you print custom labels that
show your brand at its best.
We only use high-quality materials to print custom labels, making them fade-resistant and durable. You can also use our
free online design tool if you're looking to fully customize your labels. PrintRunner offers competitive pricing for all
our products without sacrificing the quality of our prints. Print custom labels today with PrintRunner!
The Right Label Format
With PrintRunner, you can choose the right label format, size, shape, and material to match your needs.
Our label formats
come in three (3) types: cut-to-size, rolls, and sheets.
known as individually cut labels
, are trimmed according to your chosen shape and size. You can apply
them only by hand so they’re suitable for small quantities or batch orders.
come wrapped around a
cardboard spool. You can apply them by hand or with a dispenser for faster labeling. Custom roll label printing is
recommended for high-quantity orders.
are printed on 8.5” x 11”
adhesive paper. They are easy to stack, store, and ideal for shipping labels
are like cut-to-size
labels when removed from their backing, but the difference is they come with a border and backing sheet surrounding the
label. This border can be as protection for intricate shapes or printed on for added branding.
Custom Label Sizes and Shapes
Order your custom labels in a variety of shapes. Standard shapes, such as rectangle, square, circle, and
are available to give your labels a timeless design.
For something bolder and more eye-catching, consider using standout options like arch, hexagon, heart,
, and even custom shapes
. Our custom shape option means we’ll trim your label
according to the exact size and shape of your design.
Label Materials that Last
Our large selection of high-quality materials lets you customize labels suited to your product’s environment and ensure
that they last for a long time. Each material comes with its own distinct characteristics and practical applications.
White sticker paper
has a texture that is very similar to printer paper. This type of sticker comes
uncoated, making it easy to write on with any pen or pencil. Choose between glossy, matte, and high-gloss coating.
White premium sticker paper
is the most popular indoor label. It comes with a smooth, semi-gloss
finish. Choose between glossy, matte, and high-gloss coating.
Estate adhesive paper
is an uncoated adhesive paper with a subtle texture feel. It is the popular
choice for wine bottles and product
. You can leave it uncoated or add the optional matte UV coating for extra protection.
are gloss laminated, polypropylene self-adhesives. They are like thin plastic and can
easily adhere to different forms. It is tearproof, waterproof, and resistant to oil. Our BOPP labels come in clear,
opaque white, and metallic silver.
is our thickest and most durable sticker material. It comes with a UV-resistant gloss
laminate and suitable for products that require outdoor exposure.
How to Effectively Use Product Labels
Include nutrition facts and other relevant details on food labels. Customers are
immediately informed of important product information before they use your product. Use waterproof labels so that the
information lasts on your wine bottles, cans, and jar packaging. For more information, check out our article on how to make an effective product label
Print labels to complete your product's brand marketing. Get only the best quality labels at an affordable price
with PrintRunner. Call us anytime for questions about your label printing needs.
Recommended Label Printing Articles
Stickers and Labels 101
The Ultimate FDA Food Labeling
How to Create Great
How to Choose the Right Label
How do I know which label material is suitable for my product?
It depends on where your product will be displayed and how it will be used. For general indoor use, we recommend white
premium sticker paper. For products that will be exposed to oil and water, we recommend either BOPP labels or white
vinyl material. If you’re not sure about what to choose, you can request a sample kit. It includes our popular print
products and a swatch kit that shows a variety of our materials, coatings, and features.
How do I create a custom-shaped label?
If your design does not match any of the standard label shapes we offer, you can choose Custom on the order calculator.
Then, select the design dimensions so we’ll trim it according to its exact size and shape.
Will I see proof before you print the labels?
Yes, our prepress team will email you a PDF document for your review. You may check the PDF proof for any design errors
and make necessary changes before it goes to print. This service is free of charge and your proof will be ready within 6
hours after you place your order.
I don’t have a design yet. How do I create one?
You can use our free online design tool to create a label layout of your own. Alternatively, you can also download free
print templates to help you get started on your design.
When will I receive my order?
This depends on your order and printing specifications. Some label formats and materials take one (1) business day to
print while others take a few more days to produce. The estimated delivery date of your order appears on the order
calculator if you input your zip code and printing turnaround preferences.