Your Prime Choice for Standard Postcard Printing and Mailing


Looking for a cost effective but impactful promotional tool for your business? Standard postcard printing is friendly to a small budget but does not sacrifice quality, quantity, and reach. You can deliver several or a large quantity of postcards to specific customer addresses or give them away as discount coupons in store to make a big announcement.

We can send out these postcards for you via our direct mail services, letting you target regular customers on your database or potential ones according to a preferred demographic. Apart from their obvious marketing application, standard postcards are versatile enough to showcase brand announcements such as a store launch, personalized birthday discount deals, or the service-specific benefits of a small business.

Which Is the Best Size for My Postcard?


Your postcard’s impact will also depend on its dimensions and how the design utilizes the available space. It’s important to consider how your postcard will be used. Will you be mailing most of your order or will you insert them into bags with every in-store purchase? Here are some of the advantages of our available standard postcard sizes.

  • 4" x 6" is small enough to make a straightforward and easy to read announcement. It’s also easy to keep and qualifies as USPS First-Class mail.
  • 5" x 7" stands out against the smaller, standard postcards sent as personal mail. Its width allows for the right balance among several images and compelling copy. Perfect for promoting a new business or product line.
  • 5.5" x 8.5" has more than enough space for an image-heavy or extremely visual design. Recommended for postcards announcing a sale or special deal available in store or under a limited time period.
  • 6" x 9" is the biggest option among the popular postcard sizes. Suitable for postcards with more than three images or the need to relay information in a straightforward, visual manner.


What is the Advantage of Using Direct Mail Services?


Our direct mail postcards service saves you time and lets you do less leg work. Just provide us with your mailing list and the postcards will be dropped right at your customers' doorsteps. For inquiries about direct mail services for postcards, you can call us at 888-296-5760 or use our live chat to talk to our customer service representatives.

How to Order Postcards With Mailing Services


  1. Customize your postcards. Select the size, material, and colors.
  2. Choose the quantity. Direct mail has a minimum of 250 pieces per order.
  3. Check the ‘Add Mailing Services’ prompt. Then click on ’Continue’.
  4. In the mailing services section, you can upload your mailing list. We accept XLS, XLSX, and comma-separated CSV files.
  5. In the mailing options section, you can go into greater detail about your requirements. Choose the number of postcards to be mailed, forwarding options, mailing date, and what kind of postage to use.
  6. Once you’re done customizing your order, proceed to the checkout process.


Postcard Printing and Mailing FAQs

The 16 pt. cardstock is our most durable and thickest material available. It has the most substantial weight. It is less prone to bending and folding.

 

Rounded corners eliminate sharp edges and gives your final product a polished look. The postcard is also less likely to snag. This option is not available for mailing services.  

  • Gloss coating creates a reflective shine and makes designs on the postcards more vivid. Gloss also protects the postcard’s surface from dust and moisture.
  • High-gloss UV is even shinier, so it adds more saturation to colors. UV coating gives the postcard an added layer of durability with its thickness and abrasion resistance.
  • Matte coating has a soft and subdued effect on your postcard designs. Unlike gloss finishes, matte coating does not reflect any shine and is more suitable for minimalist and elegant designs.
 

Yes. When you order, be sure to specify that you prefer back-to-back full color printing in the Colors dropdown options. We can also do full color for the front and black and white for the back, or full color for the front and no prints on the back of your postcards.  

We recommend uncoated 14 pt. cardstock if you wish to write on your custom postcards. This is the best surface to easily write on with any pen or pencil. Matte coating is also a writable surface, but for oil-based ballpoint pens and permanent markers.

Gloss and high-gloss UV coated stocks provide limited writability using permanent markers and need sufficient drying time.
 

Yes, we can check your design for free to make sure it’s print-ready. When you upload your design on the website, be sure to choose I Want a PDF Proof before you check out. Our prepress team will email you within a few hours with a PDF proof of your design for approval. We will only print your postcards once you have approved the proof.  

Yes, we can mail your order straight from our printers to the addresses of your customers. Visit our mailing page to find out more about our fast and affordable direct mailing services.  

Direct mail targets a specific demographic, such as age, gender, annual incomes and other variables. EDDM® targets a specific geographic area.  

Direct mail services are available for all our postcard sizes except 8.5” x 11”. For EDDM®, the postcard size has to be one of the following: more than 11.5 inches long, more than 6 1/8 inches high, or more than 1/4 inch thick. It should not be more than 15 inches long, 12 inches high, or 3/4 inch thick.  

You can upload your mailing list when placing your order. All lists are securely stored. We accept XLS, XLSX and comma-separated CSV files. If you don’t have a mailing list yet, you can create one with our mailing list template.  

The printing turnaround times indicate how long it takes to produce your order. Your order can be ready after just 1 or 2 business days. Your order will be shipped to the indicated address the day after the printing turnaround period.  

You can choose between first class and non-profit standard mail. First class is guaranteed to reach mailboxes in 3-5 days. Non-profit is discounted standard mail for non-profit organizations. If you are eligible to mail as a non-profit with USPS, you need to submit your non-profit mailing form to mailing@printrunner.com.  




Postcard Tips to Check Out

Want to know more about how postcard printing and direct mail can help impact your business? Here are a few articles to help you get started:

postcards for mailing

Direct Mail Works! 11 Steps to Increase Your Sales Using Our Postcard Mailing Services

We have a step-by-step guide on how you can use direct mail services to widen your business’ reach.

different business postcards

Best Business Practices for Postcard Marketing

Postcards are a versatile marketing tool with a wide range of uses. We outline a few of the most popular ones in this article.

Nomi's Naturals postcard design

My Business Plan: Nomi’s Naturals

We feature one of PrintRunner’s clients and go in great detail on how they use postcards to improve their name recall.

What Are the Different Materials Available?


You can choose from four durable and flexible paper stocks or cardstock materials. Each offers distinct advantages for promotional postcards, specifically for direct mail delivery.

16 pt. Matte Cardstock

  • Stiff stock with a non-reflective coating
  • Gives an understated and higher-end look and feel

14 pt. Glossy Cardstock

  • Sturdy stock with reflective coating
  • Shows off vibrant colors on both sides

14 pt. High Gloss UV front, Glossy Back Cardstock

  • Sturdy stock with a mirror-like coating
  • High vibrant effect on the front, reflective finish at the back
  • A durable, abrasion resistant surface
  • Both sides are not writable

14 pt. High Gloss UV front, Uncoated Back

  • Withstands multiple handling, perfect for bulk orders
  • The best option for travel postcards
  • A vibrant front side for your design; excellent writability at the back

14 pt. Uncoated Cardstock

  • The premium option for high end, luxury brands
  • An elegant, subdued finish on both sides
  • Sturdy stock with excellent writability

14 pt. Matte Cardstock

  • Sturdy, durable stock with a subdued, sophisticated non-reflective coating
  • Durable enough to withstand mailing
  • Best for designs with longer text on one or both sides

13 pt. Matte Recycled Cardstock

  • Only matte coated stock made in North America with 100% recycled fiber
  • Bleached without the use of chlorine compounds
  • Has a non-reflective elegant finish, sharp color reproduction, and unmatched environmental specifications
  • Ancient Forest Friendly, Green-e Certified, Acid-Free and Archival

Download Blank Print Templates

Set up your print file with correct trim and folding lines by downloading a blank template for your preferred design software. 

Final Dimensions
Description
Download
4" x 9"
Standard Unfolded
4" x 6"
Standard Unfolded
4" x 6"
Mailing Postcards (Portrait)
4" x 9"
Mailing Postcards (Portrait)
4.25" x 5.5"
Standard Unfolded
4.25" x 6"
Standard Unfolded
4.25" x 5.5"
Mailing Postcards (Portrait)
4.25" x 6"
Mailing Postcards (Portrait)
5" x 7"
Standard Unfolded
5" x 7"
Mailing Postcards (Portrait)
5.5" x 4.25"
Standard Unfolded
5.5" x 8.5"
Standard Unfolded
5.5" x 4.25"
Mailing Postcards (Landscape)
5.5" x 8.5"
Mailing Postcards (Portrait)
6" x 4"
Standard Unfolded
6" x 4.25"
Standard Unfolded
6" x 9"
Standard Unfolded
6" x 11"
Standard Unfolded
6" x 4.25"
Mailing Postcards (Landscape)
6" x 4"
Mailing Postcards (Landscape)
6" x 9"
Mailing Postcards (Portrait)
6" x 11"
Mailing Postcards (Portrait)
7" x 5"
Standard Unfolded
7" x 5"
Mailing Postcards (Landscape)
8.5" x 11"
Standard Unfolded
8.5" x 5.5"
Standard Unfolded
8.5" x 5.5"
Mailing Postcards (Landscape)
8.5" x 11"
Mailing Postcards (Portrait)
9" x 4"
Standard Unfolded
9" x 6"
Standard Unfolded
9" x 4"
Mailing Postcards (Landscape)
9" x 6"
Mailing Postcards (Landscape)
11" x 8.5"
Standard Unfolded
11" x 6"
Standard Unfolded
11" x 6"
Mailing Postcards (Landscape)
11" x 8.5"
Mailing Postcards (Landscape)