Events have been canceled, employees are working from home, and public venues are officially closed. To maintain “social distancing” during the coronavirus outbreak, health experts and governments have mandated closures across the country, and restaurants are experiencing major declines in patronage. Because citizens are encouraged…
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There’s a saying that goes, “If you want to go to the moon, you’ve got to go through Mississippi first.” Everyone has heard of Kennedy Space Center or Johnson Space Center, but very few know…
Whether displayed in support of a sports team, entertainer, vacation spot, or politician, bumper stickers are everywhere. People proudly use bumper stickers to support a cause, express individuality and convey a message they feel strongly…
Whether you’re a freelance artist or a small business owner, it’s important to know how to make stickers. The practice of using stickers as promotional tools spans decades and carries on today. Unlike online ads…
A marketing strategy won’t come full circle without the proper corporate identity and branding implemented on all your promotional tools. Think of your branding as a means to get in with your target audience. By…
One of the best investments to get customers and build business connections is attending a trade show. With dozens of other business participants however, it is a very competitive place. But I have you covered….
I’ve had enough of half-baked booklet marketing campaigns. You know what I’m talking about. When the copy just rambles on to the point that the message becomes unclear. Seeing layouts that are so rushed that…
It’s amazing what just a box full of business brochures can do for your business. The secret to a successful brochure campaign is a well-researched brochure distribution strategy. How do other entrepreneurs distribute their brochures?…
We live in an age where customers know what they want as soon as they hit a showroom floor. They can’t always be persuaded to try anything else. People do research now, especially when buying…
