Text messages, emails, Facebook posts and Tweets certainly play an important role in your business marketing mix. But before firing off your next email blast, consider a printed, customized invitation to advertise a special event or promotion.
Customized invitations let clients know they were personally invited, telling them you value their business. Events reserved for VIP customers seem much more exclusive when sent by “snail” mail. Electronic mail is less personal, and is easily lost amidst a sea of spam.
Customized invitations should be professionally designed and printed, and must contain a call to action to generate interest. Try teasers like “Not to be missed!” or “Limited supply available!” Whenever possible, include a handwritten, personalized note—it can be as simple as, “Looking forward to seeing you!” Adopting this personal touch can truly help foster your client relationships.
PrintRunner.com offers a wide selection of customized invitations in flat or folded styles. You can upload logos, artwork or even photos, using their professionally designed templates that personalize every detail of your promotion.