Can You Guess These Brands From Their Colors?

Pop Quiz!
Without much detail, you can probably guess the name of an iconic company from the brand colors alone. In fact, a study by the University of Loyola in Maryland shows that color increases brand recognition by up to 80%. Another study from the Journal of Experimental Psychology says that color helps us to process and store images more efficiently. Let’s put that to the test.
Below are some phrases that describe a particular brand. With just the color alone, will you be able to guess the brand they represent?
Red Soda Can
Correct!
Wrong!
Green Mermaid
Correct!
Wrong!
Brown Delivery Truck
Correct!
Wrong!
Black Swoosh
Correct!
Wrong!
Yellow Arches
Correct!
Wrong!
Yellow Spark on Blue
Correct!
Wrong!
Orange, Green, Blue and Yellow Four-Panel Window
Correct!
Wrong!
Blue Stripes Around Sphere
Correct!
Wrong!
Red Star on Green Bottle
Correct!
Wrong!
Blue Bird
Correct!
Wrong!
Can You Guess These Brands From Their Colors?
Excellent!
Creating an iconic logo that people could recognize with just a few words is no easy feat. It takes proper knowledge of your target market, unbeatable customer service, and of course, time.
Great job!
Creating an iconic logo that people could recognize with just a few words is no easy feat. It takes proper knowledge of your target market, unbeatable customer service, and of course, time.
Try again!
Creating an iconic logo that people could recognize with just a few words is no easy feat. It takes proper knowledge of your target market, unbeatable customer service, and of course, time.
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Now consider your own brand logo, especially in the way it is used in your product packaging. Using your brand colors in your packaging is one of the best ways to create consistency in branding. Ask customers for some feedback on how they receive your packaging. Finally, consider doing a product packaging redesign to reflect your customer insight.
If you’re ready to build an iconic brand, check out our custom box printing page to create an effective product packaging.