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Buying Guide

How to Create Catalog Buying Guides

We live in an age where customers know what they want as soon as they hit a showroom floor. They can’t always be persuaded to try anything else. People do research now, especially when buying…


printing plate calibration

What Are Printing Plates?

Printing plates are thin, flat sheets of metal commonly made from aluminum. They are used in printing products like business cards, catalogs, and brochures. Printing Plates in Offset Printing The term “printing plate” is often…



4 common printing myths debunked

4 Common Printing Myths Debunked

As something that’s been around for a two centuries, printing is quite susceptible to myths, rumors, and misconceptions. We all know how it goes. Someone says something. It spreads. After some time, these printing myths…



Survive your first trade show with these essential materials

7 Trade Show Materials You Need

Showcasing your business in a trade show is one of the best ways to get potential customers. More than that, it is also a chance for you to increase your network of people in related industries…


Tooth fairy giving some dental marketing ideas.

5 Pain-Free Dental Marketing Ideas

Imagine a dental utopia where everyone has clean teeth and practices proper oral hygiene. It’s probably your lifelong dream as a dentist for a world filled with perfect smiles but alas! ‘Tis nearly impossible. It’s up…


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