Display Alternating Brand and Product Information With Front and Back Labels

Display and promote your products while creating a lasting impression with custom front-and-back Label Sets. This coordinated labeling system gives you more space to showcase your branding and helps create a consistent, professional look across your packaging. It's an excellent choice for food, beverages, cosmetics, personal care products, and other packaged goods that require ingredient lists, nutrition facts, usage instructions, or regulatory information.

At PrintRunner, you can customize your Label Sets with a wide selection of materials, finishes, adhesives, shapes, and sizes to match your packaging and branding needs. Designed for bottles, jars, and other curved containers, they offer reliable adhesion and a polished appearance. Available in roll format, they're ideal for fast, efficient application by hand or with a label dispenser.

Whether you're launching a new product or refreshing your packaging, PrintRunner makes it easy to create Label Sets that strengthen your brand identity while providing customers with the information they need.


Print Logos on the Front Labels, Details on the Back Labels

The front-and-back Label Sets bring design and details to your products, showing off your creative logo and typography on the front and essential information on the back. The best part is that you can choose your designs, sizes, and label shapes when you print with PrintRunner.


Label Shapes

Get creative with your designs by choosing the right shape for your packaging labels.

  • Square (with rounded corners)
  • Rectangle (with rounded corners)
  • Circle
  • Oval
  • Custom Shape

Custom Sizes

The label designs come in different sizes and you can choose the right one for your labels.

  • Minimum size: 0.5" x 0.5"; maximum size: 6" x 12"
  • Labels will be delivered in roll form; the width side is the dispensing end.
  • Labels are printed alternately on the roll making for easier application.

Your Label Materials

You can choose the label material based on the type of product you’ll use them on.

  • White Paper – For indoor, non-refrigerated packaging
  • White BOPP (Indoor) – Tear-resistant and waterproof; can be used for cold and refrigerated products
  • White BOPP (Removable) – Removable BOPP option for products exposed to oil and refrigeration
  • Clear BOPP (Indoor) – Design gives off a “no label” look. Perfect if you want to see the product’s content
  • Metallic BOPP – Metallic labels that add shine to your product packaging. Great for cosmetic uses; comes in silver, gold, and rainbow metallic.
  • White Vellum Texture - Estate #8 – Warm-white labels with a tactile feel. Adds personality to your products. Perfect for refrigeration.
  • White Laid Texture - Estate #4 – White label with a smooth linear texture. Option for matte UV coating for added durability.
  • Cream Laid Texture - Estate #9 – Cream-colored label with smooth linear texture, perfect for wine bottles and refrigerated food packaging.
  • Brown Kraft Paper – Adhesive brown kraft provides a rustic and classic look. Great for vintage-style packaging.

Add Colors to Your Label
  • Choose between black & white, grayscale, and full-color printing
  • Options for white ink include:
    • Make everything transparent/metallic/kraft
    • Make only the background clear/metallic/kraft
    • Make white areas clear/metallic/kraft
    • Follow file settings

Label Lamination

Add coating to your label for a sleek and tactile finish. Options for lamination include:

  • Gloss indoor lamination – Scratch-resistant coating
  • Matte finish – Adds a premium tactile finish


Product FAQs

Material

White Premium Sticker Paper
Our most popular paper label. Ideal for most indoor applications. Optional gloss or matte lamination adds oil & water-resistance to the label face. Not recommended for writing.

White BOPP (Indoor)
Polypropylene label that is oil & water-resistant. Great label option for products that require exposure to water, oil, moisture or refrigeration. Not recommended for writing.

Clear BOPP (Indoor)
Polypropylene label that is oil & water-resistant. Gives a "no-label" look. Great label option for products that require exposure to water, oil, moisture or refrigeration. Not recommended for writing.

White Vinyl (Outdoor/Indoor)
UV-resistant gloss laminated vinyl self-adhesive label. Our thickest and most durable sticker material. Best label for outdoor exposure.

Silver Metallic BOPP
Polypropylene label that is oil & water-resistant. Makes any color look metallic. Can withstand exposure to water, oil, moisture or refrigeration. Not recommended for writing.

White Vellum Texture - Estate #8
Warm white adhesive paper with a tactile paper feel. Optional matte UV coating adds scratch and moisture-resistance to the label face. Popular option for wine and beverage bottle labels. Writable when no additional coating is applied.

White Laid Texture - Estate #4
White adhesive paper with a subtle linear texture. Optional matte UV coating adds scratch and moisture-resistance to the label face. Popular option for wine and beverage bottle labels. Writable when no additional coating is applied.

Cream Laid Texture - Estate #9
Cream colored adhesive paper with a subtle linear texture. Optional matte UV coating adds scratch and moisture-resistance to the label face. Popular option for wine and beverage bottle labels. Writable when no additional coating is applied.

Download Front and Back Label Templates

PrintRunner offers free layout templates for your label designs. The templates come with margins and lines as a guide for the printing process. Please note that the labels will be printed on a roll with the front and back labels alternating on the strip, with the width side being the dispensing edge.

Make your design work with these templates and contact our prepress team to clarify and approve your final labels.

Final Dimensions
Description
Download
2" x 2" - Label sets
Square
2" x 2" Label Sets
Circle
2.5" x 1.5" - Label Sets
Oval
2.5" x 1.5" - Label Sets
Rectangle
3" x 2" - Label Sets
Rectangle
3" x 3" - Label Sets
Circle
3" x 3" - Label Sets
Square
3" x 2" - Label Sets
Oval
4" x 3" - Label Sets
Oval
4" x 2" - Label Sets
Rectangle
4" x 3" - Label Sets
Rectangle
4" x 2" - Label Sets
Oval
5" x 4" - Label Sets
Oval
5" x 4" - Label set
Rectangle
Printing Cost
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