Can You Guess These Brands From Their Colors?
Pop Quiz! Without much detail, you can probably guess the name of an iconic company from the brand colors alone. In fact, a study by the University of Loyola in Maryland shows that color increases…
Marketing Ideas
4 Insightful Ideas for Your Bookstore Marketing
raditional bookstores have their backs against the wall as electronic books are slowly supplanting the book printing industry. E-book readers have changed the reading habits of people. However, there is always a place for bookstores…
7 Easy Steps on How to Design Custom Labels
Creating custom labels that accurately reflect your brand can often be a challenge. But it doesn’t have to be. With the proper knowledge and tools, designing labels for any project is easier than you think….
5 Business Benefits of Social Media Contest Marketing
Contests, raffle drawings, and sweepstakes are not a new thing when it comes to promoting your business. It has been a go-to strategy for traditional marketing, and it’s still the same for digital marketing, although…
How the Printing Press Changed the World
In a previous post, we answered the question “Why is Printing Important?” and we briefly touched the topic of the printing press invented by Johannes Gutenberg. Truth is that there’s a lot more to the…
30 Environmentally Aware Earth Day Poster Ideas
More than 40 years ago, Earth Day was nothing more than a summit for people to discuss pressing environmental concerns from a grassroots level. Earth Day Celebration Started by United States Senator, Gaylord Nelson, during the…
6 Reasons to Consider a Product Packaging Redesign
The most important aspects of your marketing is arguably your product packaging. Especially for businesses with physical products, your packaging design can be the deciding factor on whether your item is purchased or not. In…
How Leaf Business Cards Make Strong Connections
Business cards are an integral part of everyday business. They are a must-have when you have first-time deals with customers and business partners. This necessity, however, may result in dull or even boring business card…
5 Essential Tips for Effective Holiday Card Marketing
The last quarter of the year may be the time for holiday celebration but for a marketer, it’s one of the most crucial seasons for promotion. Even the smallest promotional campaign during this season can be…