10 Most Inventive Business Card Designs
Your business card design separates you from your competitors. It is no longer enough to have an elegant design on your business cards. Make the best impression on your potential clients by coming up with a…
Articles by Chris Benitez
4 Insightful Ideas for Your Bookstore Marketing
raditional bookstores have their backs against the wall as electronic books are slowly supplanting the book printing industry. E-book readers have changed the reading habits of people. However, there is always a place for bookstores…
30 Environmentally Aware Earth Day Poster Ideas
More than 40 years ago, Earth Day was nothing more than a summit for people to discuss pressing environmental concerns from a grassroots level. Earth Day Celebration Started by United States Senator, Gaylord Nelson, during the…
A Quick Guide to Every Door Direct Mail® by the U.S. Postal Service®
Small businesses work within a thin budget for marketing their products or services. This immediately puts them at a disadvantage against bigger businesses or those with established brands. The U.S. Postal Service’s® has made targeted marketing for…
Excellent Tips for Attention-Grabbing Envelope Marketing
Business owners tend to leave out envelope marketing off their campaigns. Since these are printed with the recipient’s address on the back and enclose your invitations or cards to be sent out, envelopes are viewed…
Using URL Shorteners on Your Flyer Marketing
Using URL shorteners has been an exclusive practice of online marketers. However, with the growing need for each business to stand out from the crowd, more and more are using online and offline marketing in…
10 Building Blocks of Great Copywriting
A copy is about selling an idea, but great copywriting is successfully getting your audience to buy that idea. Although your marketing tools can attract attention for its design and layout, it is the copy that seals the…
How to Send Direct Mail and Save Money
A successful direct mail campaign will increase your transactions and branding, but it is by no means a cheap undertaking, especially sending out the mail to people on your mailing list. Luckily, there are ways…
7 Burning Questions About Custom Postcard Printing
Custom postcard printing is an art of its own. To produce the best possible postcards for your business, you have to take the creation stages of the print product into consideration. It’s not just the…