My Business Plan: Crescent Lake Bible Camp
I never attended camp as a kid. So growing up, I’ve had my misconceptions about camping. In my mind, kids are sent to camp when they’ve been too naughty. A punishment for those who disobeyed…
When Is the Best Time to Advertise on Social Media?
So you’re ready to roll up your sleeves and sell. The question now is: when is the best time to advertise on social media? Unlike traditional marketing like flyer distribution, the right time to promote…
Types of Greeting Cards: Know Your Options
What are the different types of greeting cards? Over the years, two types have reigned in the industry: flat and folded. Both are considered powerful and have been a staple for families and businesses alike….
What Are Printing Plates?
Printing plates are thin, flat sheets of metal commonly made from aluminum. They are used in printing products like business cards, catalogs, and brochures. Printing Plates in Offset Printing The term “printing plate” is often…
7 Business Card Mistakes You Are Making Right Now
It’s not unusual for entrepreneurs to design business cards at some point. While it seems simple enough, there are common business card mistakes people commit when creating cards for the first time. To make the…
Everything You Need to Know About Cut-to-Size Labels
There are two types of labels—roll labels and cut-to-size labels. Roll labels are placed in a roll for easy storage and application. How about cut-to-size labels? What are Cut-to-Size Labels? Cut-to-size labels, as the name…
Can You Guess These Brands From Their Colors?
Pop Quiz! Without much detail, you can probably guess the name of an iconic company from the brand colors alone. In fact, a study by the University of Loyola in Maryland shows that color increases…
10 Quick Catalog Design Tips You Need to Know
It’s no secret that catalogs are now in a rebound by bringing customers online. The challenge now is designing it to fit the changing marketing environment. Designing a catalog should not be rocket science. However,…
4 Insightful Ideas for Your Bookstore Marketing
raditional bookstores have their backs against the wall as electronic books are slowly supplanting the book printing industry. E-book readers have changed the reading habits of people. However, there is always a place for bookstores…