It often seems like small businesses are more focused on acquiring new customers than retaining them. Did you know that it is actually easier to keep them than attract them? This doesn’t mean it just…
A marketing strategy won’t come full circle without the proper corporate identity and branding implemented on all your promotional tools. Think of your branding as a means to get in with your target audience. By…
One of the best investments to get customers and build business connections is attending a trade show. With dozens of other business participants however, it is a very competitive place. But I have you covered….
Printing plates are thin, flat sheets of metal commonly made from aluminum. They are used in printing products like business cards, catalogs, and brochures. Printing Plates in Offset Printing The term “printing plate” is often…
It’s not unusual for entrepreneurs to design business cards at some point. While it seems simple enough, there are common business card mistakes people commit when creating cards for the first time. To make the…
Interviewing candidates to join your small business is an exciting experience. But, it can also be stressful. After all, you will be picking someone you want to work with that is also effective on the…
I’m sure you will agree with me when I say that a lot of first impressions for a business come from business cards. Socialization during business events involves giving out your business cards and receiving…
Business cards are an integral part of everyday business. They are a must-have when you have first-time deals with customers and business partners. This necessity, however, may result in dull or even boring business card…
Showcasing your business in a trade show is one of the best ways to get potential customers. More than that, it is also a chance for you to increase your network of people in related industries…
